Media Buying Team Lead (FB)

• Managing the Facebook team; • Setting up and optimizing advertising campaigns for the Gambling vertical; • Strategic planning of traffic acquisition (budgets, KPIs, tests); • Performance analysis, scaling, A/B testing of creatives and approaches; • Hiring, training and development of the team; • Interfacing with creative and analytics team; • Maintain reporting on key metrics: ROI, CPA, etc.

• 2+ years of experience in media buying (Facebook) in the Gambling vertical; • Experience managing a team — from hiring to performance evaluation; • Strong analytical skills: understanding and interpreting metrics, building reports; • Knowledge of anti-detect tools, farming, warming up, working with offers and trackers; • Experience working with creatives: briefing, testing, analysis; • Systematic mindset, proactivity, and ability to scale solutions.